This has a single base version and unlimited options can be applied to it. This is suitable for products with multiple types of variation such as size, style and colour. You can have as many options as required, and these can display as dropdown menus, radio buttons or a checkbox. It is therefore ideal for items such as computers that might be highly configurable, with a choice of hard-disks, processors, operating systems, RAM, and so on.

You can control whether a selection is required for a particular option. So for example, when configuring a computer, the RAM and processor selections would be required (because a computer must have both) but the secondary hard-disk size selection might be optional (if the component was not necessary required).